The marketing and revenue system firm founders call after every other fix.
Resources for journalists, podcasters, event organizers, and producers covering marketing systems, fractional leadership, and the way founder-led businesses scale. Download the media kit, read the official bio, or request an interview.
OUR BRANDS & CEO HAVE BEEN SEEN IN







Joanna Sherrow, Founder & CEO
Short bio: Joanna Sherrow is the founder and CEO of Growth Gap Co., a marketing and revenue systems firm based in Georgetown, Kentucky. She is the creator of the D.A.B.A.O. Framework and the author of Closing the Growth Gap. Her work connects marketing strategy with CRM, automation, and team execution so founder-led businesses can grow without the founder in every seat.
Long bio: Joanna Sherrow is a Philippine-born, US-based entrepreneur and the founder and CEO of Growth Gap Co., a marketing and revenue systems firm in Georgetown, Kentucky. She helps consulting, training, advisory, and founder-led firms become the name buyers ask for, then builds the systems that turn that demand into signed clients. Joanna is the creator of the D.A.B.A.O. Framework, a five-stage approach to diagnosing growth barriers and building the infrastructure behind a business, and the author of Closing the Growth Gap. She is a certified platform administrator and a featured speaker at international industry events.

FACT SHEET
- Founded
- SavvyChic Design, LLC d/b/a Growth Gap Co.
- Based
- Georgetown, Kentucky, USA
- Founder & CEO
- Joanna Sherrow
- Serves
- Founder-led businesses roughly $500K to $5M
- Platform
- EmpowrSoft, an all-in-one CRM and revenue platform
- Book
- Closing the Growth Gap by Joanna Sherrow
Topics Joanna speaks to with authority.
Sharp, quotable angles on systems, scaling, and founder dependency, grounded in hands-on implementation rather than theory.
The Growth Gap
Why the distance between attention captured and revenue realized is the real bottleneck for founder-led businesses.
The D.A.B.A.O. Framework™
A five-stage approach to connecting marketing strategy, CRM, automation, and team execution without the founder in every seat.
Fractional CMO vs. Agency
When a business needs leadership, execution, or both, and why the diagnosis matters more than the title.
Founder Dependency
How established businesses outgrow the founder-as-bottleneck model and build systems that run without daily intervention.
CRM & Revenue Systems
Why a CRM subscription is not infrastructure and what it actually takes to operate a revenue system.
Closing the Growth Gap
The book that maps how founders scale infrastructure alongside the business they have already built.
Everything you need for a story.
The Growth Gap Co. media kit includes the official bio, headshots, brand logos, and key facts for press, podcast, and event coverage. Reach out and we will send the assets you need, formatted for your platform.
What is included
- Short and long official bios
- High-resolution headshots and stage photos
- Brand logos in full color and reversed formats
- Book and framework cover art
- Key facts and company overview
- Suggested interview questions
Working on a story? Let us help.
For interviews, expert commentary, podcast appearances, or event coverage, email us directly and we will respond within two business days.
Press contact: hello@growthgapco.com
